It’s been a busy week for Equicom clients in media.

High Liner CEO Henry Demone appeared on the CBC’s Lang & O’Leary report to talk about the frozen fish market leader’s second quarter results. He touched on the company’s hedging program, why it wasn’t impacted by the Gulf oil spill and even gave an update on its primary processing joint venture in China. You can watch the interview here (at 46:25):

Ecopetrol, Colombia’s largest company, celebrated its recent listing on the TSX by opening the market. CEO Javier Gutierrez later appeared on BNN to talk about the company’s ambitious expansion plans. You can catch that interview here.

Mr. Gutierrez also met with Reuters reporter Julie Gordon to talk about how the TSX listing will provide it opportunities to cooperate with Canadian companies operating in Colombia. The Calgary Herald picked up a snippet of that interview.

GuestLogix CEO Tom Douramakos also taped an interview with the CBC Lang & O’Leary Exchange. He talked about how the company’s technology solution is helping airlines build in-air retail stores to help boost revenue. That interview will air later next week. We’ll be sure to keep you updated via our Twitter account.

Lastly, coming up later today, Absolute Software CEO John Livingston is set to appear on BNN at 4:45 to talk about the company’s latest round of financial results. Be sure to tune in.

“We’re not perfect.” That was Apple’s CEO Steve Jobs’ opening salvo to select media, gathered at last week’s last-minute press conference to address concerns about antenna problems with Apple’s new iPhone 4. Concerns about the new phone dropping calls had been mounting for weeks and culminated in Consumer Reports declaring that it could not recommend buying the iPhone 4.

While Jobs offered up free bumpers or cases to iPhone 4 owners who have had issues with the phone’s antenna, the company found itself in a PR pickle for the way it responded to the crisis. (more…)

Did you know that investors are looking to social media more frequently for investing information? According to a Brunswick Group study, 47% of institutional investors read financial blogs for investment research and ideas; 20% of them have even used blog research to execute a recommendation or investment decision. (more…)

Last week, the Ontario Securities Commission weighed in on the need for companies to report more information about their environmental, social and governance, or ESG, practices, saying that now was not the time to adopt new rules forcing higher disclosure standards.

It begged the question as to how many companies are already reporting on ESG practices. (more…)

Are public companies about to face mandatory disclosure rules about corporate social responsibility? According to the Ontario Securities Commission, the answer is no; at least not yet.

A report prepared by the Hennick Centre for Business and Law at York University and by Jantzi-Sustainalytics for the OSC calls for regulators to encourage companies to report more information about their social practices. At the same time, it shuns the need to adopt new rules forcing higher disclosure standards saying leadership and guidance is more appropriate at this stage. (more…)

Is there a new media game in town? If Quebecor gets its way, the answer is yes.

Quebec business magnate Karl Peladeau is looking to shake things up with plans to launch a 24-hour cable channel modeled on the conservative U.S. network Fox News. Some are already dubbing it “Fox News North.”

(more…)

Newsworthy - by definition it means interesting enough to the general public to warrant reporting. In other words, it’s something people want to read about and something that will help sell newspapers.

Yet, every day, reporters are inundated with pleas to provide media coverage based on pitches that simply aren’t considered newsworthy.

(more…)